Universal Orlando Fumbles Yet Another Announcement: Jurassic World VelociCoaster

At some point you have to ask yourself: how does this keep happening? Earlier today, you may have heard that Universal Orlando “announced” the new VelociCoaster at Islands of Adventure.

Though they’ve hardly been keeping it a secret, the new Jurassic World coaster has been under construction under the public eye for quite some time. Despite having Jurassic World theming and even a flag with a skeleton dinosaur hanging from the track, no official announcement has been made.

Yet, earlier this afternoon, on Universal Orlando’s website an update appeared that clearly wasn’t supposed to go live. “Feel the rush of the hunt as you race through the jungle alongside raptors on the Jurassic World VelociCoaster, a new species of roller coaster coming Summer 2021,” the page said.

Now? Poof… it’s gone. Yet again, an update to the Universal Orlando website went live prematurely. This was clearly a mistake. How do I know that? Well, if you follow theme park announcements they don’t normally:

  • Go live and then get deleted
  • Have zero press announcement before or even slightly after the info is out there
  • Be accompanied by zero concept art for the attraction
  • No mention on ANY of Universal Orlando social media account

That’s right, this is literally the fourth time in a row this has happened on the Universal Orlando website. We’ve covered this every time. You may think “this is just the way they do things now, it’s a tease!” I assure you, this is not a way to get out information to the masses. Make no mistake about it, these are not intentional easter eggs so the public can get a taste of what’s coming.

An article we wrote when this happened for Bourne Stuntacular

Yes, the exact same thing happened when Bourne Stuntacular was accidentally leaked on the Universal Orlando website. A few minutes later, it was deleted. Then later that day, the company admitted that indeed it was coming soon and more details were to follow. Keep in mind, after this screw up, Universal Orlando’s press department sent e-mails to various websites to please take it down. Some complied, some did not. Regardless, I hear the shrimp cocktail at those press events is delicious.

An article we wrote when this happened for the Hagrid Coaster

Then there was the Hagrid’s roller coaster artwork leak. This one was more on the Pottermore website than Universal Orlando.

Regardless, Universal Orlando didn’t have this artwork up on any of their official channels when Pottermore accidentally leaked this. Quickly, they scrambled to create a quick press announcement that more details would be coming in the Spring.

Finally, who could forget when this exact same thing happened several years ago? Universal Orlando accidentally put the above image up on their website for about an hour. Then it disappeared. The problem this time, that name wasn’t final. You see, the company wanted to remove “Epic” from the title since it was one of the contenders for their new park at the time. Clearly, we know how all that turned out.

What will be the next Universal Orlando blunder leak? Who knows? It’s incredible that there isn’t a system in place to prevent these things to keep from happening again. Yet, something tells me that this won’t be the last time. Your thoughts?

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